How much are you paying for the privilege of having someone else tell you what to do?
Example: if you go to your gym and work out for an hour, the cost of that session is zero.
Hire a personal trainer to follow you around and give you instructions and that’s $70.
If you take a job as a freelancer writer doing short service pieces on assignment to a local paper, you might earn $3 an hour. Which is about 97% less than you’d earn if, like some writers, you dream up amazing pieces, write them on spec and turn them into blogs, books or films. This writer doesn’t wait to get hired. He hires himself.
If you do publicity for an agency, working hard and precisely following the VP’s and the client’s instructions, you might earn $25 an hour. On the other hand, when you do your own PR, when you build a sensation and turn it into a following, you might earn many times that. (And enjoy it more).
Work for a coal mine and make minimum wage. Discover a coal mine and never need to work again.
We happily give up our freedom and our income in exchange for having someone else take responsibility for telling us what to do next.
How much are you giving up?
By Seth Godin: http://sethgodin.typepad.com/